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EA made generative AI core of its business

IGN on MSN · 20h

EA Says AI Is 'the Very Core' of Its Business: What Does That Mean?

But you'd be forgiven if you thought this was some sort of AI tech conference given how effusively the technology was brought up and touted as a key component of EA's future.While we've known for a while that EA and a number of other gaming companies are experimenting with and investing heavily in AI,

The Wall Street Journal on MSN · 1d

EA Shows Why Game Forecasts Are a Tricky Business

The videogame publisher’s first analyst meeting in eight years fell flat as big projects had few specific details on timing.

XCOM 2 Game Guide · 1d

EA Wants to Make Generative AI One of The Cornerstones of Its Business Strategy

EA wants generative AI to be one of the cornerstones of the company's business. This „creativity” didn't arouse enthusiasm.

EA's going all in on AI for video game design

Game design looks set to the be nest frontier for generative AI. We've already seen Google researchers make an AI Doom recreation, and Tencent recently revealed initial researching into what could become an open-world game generator.

EA, Battlefield

EA confident about annual bookings, announces new 'Battlefield' title

Videogame publisher Electronic Arts said it expects to achieve the high end of its annual bookings forecast and unveiled the next installment of its multi-player shooter game "Battlefield" at its investor day conference on Tuesday.

CNET on MSN · 1d

EA Begins Dropping Details on Next Battlefield Game

I t's unclear how soon you might get your hands on a new Battlefield game, but the head of one of the studios behind the series has started revealing details about what that game

GameRant on MSN · 20h

Battlefield Fans Think They've Narrowed Down Where the New Game Is Set

Battlefield fans narrow down the location that was depicted in the recently released concept art for the shooter series' next entry.

20hon MSN

EA Is a Cheap Stock. The Sims and Battlefield Could Be Blockbusters.

Shares of Electronic Arts fell following the company’s investor day. Why the market is underestimating the game maker’s ...

1d

Electronic Arts goes deep into artificial intelligence for game development

Citing multiple use-cases, Electronic Arts wants to use AI for what it believes will make games more efficient to develop.

EA Sports FC 25 early access release time countdown and how to play 10 hour trial

Release date and start time countdown for when EA Sports FC 25 early access and the EA Play 10 hour trial will come out.

Game Rant on MSN17h

EA Looking to Use AI to Take User-Generated Content to the Next Level

Publishing giant Electronic Arts shows a concept of the different ways users could generate their own content in a game using ...

23h

Where Electronic Arts Stands With Analysts

Rating: Analysts assign qualitative assessments to stocks, ranging from 'Outperform' to 'Underperform'. These ratings convey ...

Electronic Arts has over 100 active AI projects in development, CEO hypes up generative AI

Electronic Arts CEO Andrew Wilson confirms the billion-dollar live service publisher has over 100 AI projects in the works, ...

5h

Analysts Offer Insights on Communication Services Companies: Electronic Arts (EA) and T Mobile US (TMUS)

Analysts have been eager to weigh in on the Communication Services sector with new ratings on Electronic Arts (EA – Research Report) and T ...

Electronic Arts Reveals Deep Investment in Generative AI During Investor Presentation

Electronic Arts CEO Andrew Wilson talked about how generative AI is the "very core" of the studio's business during the recent investor presentation.

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