The fourth-quarter promo is part of Ford’s effort to get more customers to choose an EV. If you buy a Ford EV after October 1, the automaker will throw in a home charger and its installation—for free.

Those who purchase a Ford EV from now until Jan. 2, 2025, will get a free charger and installation under a new initiative the company is calling the Ford Power Promise.

Ford will give away free EV chargers and installation for those who lease or buy one of its three EV models. Here's how long this program lasts.

Ford is looking to take some of the sting out of EV charging by offering a free home charger. The automaker will even send out a technician to install it at no cost to you if you buy or lease a retail Mustang Mach-E,

Ford is knocking down one of the largest hurdles to electric vehicle (EV) ownership. Starting October 1, with the purchase or lease of a Ford electric vehicle, customers are eligible to receive a complimentary Ford Charge Station Pro home charger and standard installation at their home.

Starting Oct. 1, Ford is offering customers who buy or lease an EV a free home charger and complimentary installation through the end of the year.

Starting on October 1 and lasting until January 2, 2025, Ford will provide a free charger and free “standard installation” of said charger to all new F-150 Lightning, Mustang Mach-E and E-Transit Van Cargo customers. This applies to those who either lease or buy the vehicle within that time frame.

Ford recently announced the Ford Power Promise to enhance the convenience and support for electric vehicle owners. This initiative focuses on three main areas: home charging, on-the-road charging, and battery confidence.