Back to Gurman's predictions, which also mentions several new Apple devices coming in the first half of 2025. Namely, Gurman expects Apple to launch new 13-inch and 15-inch MacBook Air, a revamped iPhone SE, a new 11-inch and 13-inch iPad Air model (together with a new Magic Keyboard), and an upgraded AirTag.

Apple revealing a new M4 MacBook Air model (either the 13-inch or 15-inch, or even both) would be a highlight at the event, as the MacBook Air is one of the most popular laptops in the world.

Reliable rumors have suggested that M4 Macs are right around the corner, and now Bloomberg's Mark Gurman is forecasting a specific launch date: November 1, following a late-October announcement that mirrors last year's Halloween-themed reveal for the first M3 Macs.