Records co-founder Irv Gotti on Wednesday (Feb. 5), tributes poured in from the hip-hop world, including from the label where he got his start, Def Jam. Gotti started out in A&R at the hip-hop label,

The producer helped shape rap and R&B after founding the label Murder Inc., which launched artists like Ja Rule and Ashanti.

Following his tenure as A&R at Def Jam, Gotti founded Murder Inc. with his brother Chris Gotti in 1998 and released Ja Rule’s debut album “Venni Vetti Vecci” the following June. That album became a massive smash for both Ja Rule and Gotti, who executive produced the album and helmed every song on the project.