In the power struggle of importance, the pendulum is swinging over to prioritizing sales — at least according to Demand Gen ...

Adobe announced it has launched a tool that enables marketers to track and measure social content in real… ...

Madison Logic, a digital account-based marketing (ABM) activation platform, integrated with Gong, a revenue intelligence provider, to help… ...

Powered by ML Data Cloud, Madison Logic’s ML Platform features Journey Acceleration™ designed to streamline funnel management and empower marketers… ...

Yext, a location data management company, announced the addition of Marketo Co-founder Phil Fernandez and InsideSales.com President Jim… ...

Technology media company TechTarget, Inc. has launched an account-based marketing solution for B2B tech marketers called Instant ABM.

Infogroup, provider of data and data-driven marketing solutions, has launched a new intent data feature within its Data… ...

With nearly 70% of B2B marketers looking for innovative ways to drive revenue and measure campaign impact, their top ...